Alex Cearns
Perth, Australia
Alex Cearns
Australian photographer Alex Cearns crafts exquisite animal portraits that convey the intrinsic joy people find in animals. As Creative Director of Perth based Houndstooth Studio, she has photographed more than 15,000 dogs in her studio. Her clients include engaged pet lovers, leading corporate brands and around 40 Australian and international animal charities and conservation organizations. Her images have been published extensively in worldwide media, books, magazines and ad campaigns.
An undisputed leader in her niche, Alex is the recipient of more than 350 awards for her photography, business and philanthropy. She is an Ambassador for Tamron, Profoto, BenQ, Studio Ninja, SanDisk, Ilford Imaging Australia, and Spider Camera Holster.
Deeply committed to the wellbeing of all creatures great and small, Alex is considered one of Australia’s most passionate champions and voices for animal rescue and wildlife conservation. Her advocacy and philanthropy were distinguished with the highly esteemed Medal of the Order of Australia (OAM) from the Council for the Order of Australia for her service to the community through charitable organizations.
Alex is the published author of seven books. Her influence among animal lovers, photographers and the pet industry includes a strong following on social media. She contributes regularly to magazines, blogs, webinars and podcasts, and has appeared on television, and spoken on radio, on dozens of occasions.
An accomplished public speaker, Alex’s warmth, humor and uplifting visual storytelling engages her audience in her passions for business, photography and animals. After almost a decade mentoring and coaching fellow photographers on how to achieve their business goals, Alex launched Black Cat Consulting and released her now sought after ‘Business Acceleration Program for Pet Photographers’ to clients all over the world.
Alex is World Expedition’s first female wildlife photography tour leader, taking likeminded animal lovers to some of the world’s most exciting, ‘off the beaten track’ animal destinations. She has travelled to all seven continents photographing wildlife. She lives in Perth, Australia, with her little rescue dog Marshmallow.
ALEX’S CLASSES
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Publishing a book of your own images is an important milestone in any photographer’s career. A book can establish your credibility as a ‘working’ photographer to existing and potential clients, extend your profile to people in the industry and broaden your marketing reach to the public at large. It’s also a massive status symbol!
The publishing journey demands a huge investment of your energy, resources and time. With so many photobooks for sale on every platform, the challenge to create a book that stands out from the rest, showcases your work creatively and reaches your target audience, is harder than ever.
In this class, seven times published author Alex Cearns will discuss options that can make this experience work best for you. She will cover traditional publishing vs self publishing, the pros and cons of both and how to progress your book idea into print.
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Journalists and reporters are always on the lookout for success stories and interesting content to fill the pages of local and state wide newspapers, magazines and blogs. They need a constant supply of content to maintain public and advertiser interest. As photographers, this works to our advantage, as we are continuously creating interesting new content and media features elevate our projects and brands into the broader community and allow us to reach more people with our messages. But where do you start and what do you do to get noticed?
Professional photographer Alex Cearns has been featured in print media hundreds of times. She’s learnt about relationship building with journalists and has picked up a few tricks along the way to ensure her content is seen and featured.
